Posted by Matt Curtis on Friday, June 15th, 2018 at 2:08pm.
Selling your home is a necessity for many homeowners as their needs and preferences change or situations like relocation cause them to need to be located in a different area. The selling process is unique in each individual home situation based on the time the home is placed on the market, current market conditions, and what comparable houses are also on the market. Finding a real estate agent that can effectively market your home is key, to get maximum value from your home sale and get you moving into your next dream home.
There are 8 key questions you should ask potential listing agents to get the information you need to make an informed decision on who to list your home for sale with.
How many reviews have you received, and what is your average rating?
How much do you invest in online advertising?
How many buyer leads do you have in your database?
What is your personal marketing budget?
How many homes have you sold in the last 12 months?
What local and national recognition have you received?
How many buyer’s agent work for your team?
How many assistants do you have helping you? How many of them are licensed agents?
Questions about reviews and leads can give you information about the strength of a business and reputation in the community. Marketing budgets can vary from agency to agency, as well as types of marketing, so asking how the real estate agent plans to market your home is an important question. More and more buyers are online, and internet marketing has become a vital component in real estate marketing.
A real estate team can be comprised of many different individuals, and the more support your real estate agent has, the more focus they can put into getting your home sold. Specialists that assist in processes from closing to marketing can be a benefit to real estate agents, which help free up their time and let them focus on listings.
Above all, as you speak with potential real estate agent candidates, you should feel comfortable that you can ask questions and they are open in giving you information. Since the home sale process can be a complex one, many questions may arise while you are selling you home and being able to get information is important in making sure your experience goes as smoothly as possible.
Answers to these questions will help you make the most informed decision about what listing agent to go with and how they will market your home for sale.